Assistant Manager – Category Management Amazon & Away From Home (AFH)
Job Description
Are You Ready to Make It Happen at Mondelēz International ?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
The Assistant Manager, Category Management Amazon & AwayFromHome (AFH)is responsible forleveragingconsumer, customer, and market data to develop actionable insights and drive strategic marketing initiatives for the U.S. Foodservice business and key retail customers. This role converts in-depth insights intoactionablestrategies.
This role partners closely with cross-functional teams, including brand equity, sales, marketing, andtrade marketing, to create compelling, insight-driven customer presentations and strategies that drive trial and growth for key brands such as Oreo, ChipsAhoy!,Sour Patch Kids, andbelVita.
This role supports CategoryManagementfor Mondelez (Biscuit/Confectionary/Bars/Cough), leading top retailers such as Amazon and AwayFromHome channels.
The ideal candidate is highly analytical, collaborative, and experienced in insights & analytics, preferablyineCommerceand/or AwayFromHomeenvironments. This role will report to theDirector,Category Management Growth Channels.
How You Will Contribute
Insights & Data Analysis
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Pull and analyze data from platforms such as Technomic, Data Essential,Circanaand Nielsento support Away from Home and Amazon team initiatives
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Develop consumer selling stories using the consumer segmentation framework as its data foundation
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Generate actionable, behavior-changing insights andidentifyeffective levers of engagement
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Support the development of monthly insights reports and presentations
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Conduct AFH competitive analysis and concept testing & report results and recommendations
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Manage bespoke data requests for National and Regional Account Managers (NAM/RAM)
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Monitor industry trends and competitive activity, sharing insights with account teams
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Curate an advantaged level of social intelligence to uncover rich cultural trends, snacking moments, and brand opportunities
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Continuouslyoptimizebusiness through data, tracking, and learning
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Collaborate with category management to fullyleverageall data sources across Growth Channels and to create performance dashboards
Customer & Channel Strategy Development
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Support the development of customer-facing presentations for commercial and non-commercial national, regional, and key accounts
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Support the development of internal presentations for leadership & brand equity teams
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Influence and educate customers and internal teams on how to drive category growth through Digital
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Generate best-in-class recommendations to drive sustainable category growth
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Drive action-oriented insights on innovation, communication, and brand growth imperatives to shopper, customer, and net revenue planning teams
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Identifyandleveragegrowth opportunities in the retail environment for the area of geographic responsibility
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Create best in class POGs across different AFH verticals
Cross-Functional Collaboration & Communication
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Build strong relationships across marketing, sales, growth channels, category management, and agency partners
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Proactively communicate project timelines, presentation schedules, and strategic updates to leadership
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Experience in presenting to retailer teams, and in negotiation planning/joint business planning
What extra ingredients you will bring:
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Bachelor's degree in Marketing, Business, Analytics, or related field
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5-10years of experience incategory management, insights, marketing strategy, or analytics (CPG/FMCG, Amazonor Away from Home preferred)
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Experience with syndicated data sources (e.g., Technomic,Circana,Nielsen,Data Essential)
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Experience in using retailer/customer data, shopper insights, and analytics to develop compelling retail customer plans
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Strong analytical and storytelling skills with the ability to translate data into actionable insights
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Highproficiencyin base business