Art Director, Brand Experience

Role Overview

Safeguard Global is on a mission to remove complexity for HR professionals through the perfect combination of local expertise, technological innovation, and best-in-class service in every corner of the globe.

We are seeking a highly creative Art Director, Brand Experience to help evolve and scale the Safeguard Global brand across web, demand generation, content, presentations, events, and campaign experiences.

The ideal candidate is a strong brand designer with experience creating and maintaining visual identity systems across multiple channels and customer touchpoints. They bring exceptional craft, attention to detail, and a passion for creating clear, compelling brand experiences that drive business results.

This role requires a balance of strategic thinking and hands-on execution, with the ability to develop creative concepts, build scalable design systems, and produce high-quality work independently. Experience leveraging AI tools and automation to improve creative quality, workflow efficiency, and production speed is essential.

Key Responsibilities

- Evolve and maintain Safeguard Global 's visual identity across key brand and marketing touchpoints

- Develop creative concepts and campaign systems that support brand awareness, demand generation, and customer engagement initiatives

- Design and produce high-quality creative assets including digital campaigns, social media, web experiences, presentations, ebooks, reports, event materials, and video content

- Collaborate with UX, content, and marketing teams to create cohesive customer experiences across the buyer journey

- Establish and maintain brand standards, templates, design systems, and creative governance processes

- Partner with stakeholders across the organization to translate business objectives into effective creative solutions

- Leverage AI-powered tools and automation to improve creative workflows, accelerate production, and increase team efficiency

- Support creative operations by helping develop scalable processes, asset libraries, and reusable content systems

- Review and provide feedback on creative work to ensure consistency, quality, and alignment with brand standards

- Stay informed on design trends, creative technology, AI tools, and evolving best practices across B2B marketing and digital experiences

- Collaborate with external agencies, freelancers, and production partners as needed

- Support executive presentations, strategic initiatives, and high-visibility projects across the organization

Skills Requirement

- Bachelor's degree in Graphic Design, Visual Communications, Advertising, or related field preferred

- 7+ years of professional design experience with a portfolio demonstrating strong brand, campaign, and digital design capabilities

- B2B, SaaS, technology, or professional services experience preferred

- Strong understanding of brand systems, visual identity development, typography, layout, color, and visual storytelling

- Advanced proficiency in Adobe Creative Suite, Figma, and presentation design tools

- Experience designing for multiple channels including web, social media, demand generation, events, video, and sales enablement

- Working knowledge of motion graphics, video editing, animation, or AI-assisted video production strongly preferred

- Demonstrated experience leveraging AI tools to improve creative output, workflow efficiency, content generation, asset adaptation, or production processes

- Exceptional attention to detail and commitment to design quality

- Strong communication and presentation skills with the ability to explain creative decisions to both creative and non-creative stakeholders

- Excellent organizational skills and ability to manage multiple priorities in a fast-paced environment

- Self-starter with the ability to work independently while collaborating effectively across cross-functional teams

- Experience contributing to creative operations, workflow development, or process