VP, Curation Products

Bridge is a data and media company operating at the intersection of identity, curation, and the programmatic ecosystem. We build the infrastructure and intelligence that help brands, agencies, and publishers transact smarter — connecting audiences to outcomes across every channel and format. Our products span data licensing, identity resolution, audience activation, and a growing curation business that positions Bridge at the forefront of how the open web trades.

We move fast, think in systems, and build for what’s next. And we’re looking for a product leader who does the same.
The Opportunity

This is a seat-at-the-table role for a leader with a genuine point of view on where adtech and data products are heading and the operational discipline to get Bridge there. The VP of Curation Products will own and drive the product vision across for this product, which touches data, media, and sales.

You’ll define the roadmap, align Technology, Data, Marketing, and Sales around a cohesive product strategy, and translate complex market signals into decisions that drive revenue, margin, and market share. You’ll build and lead a high-performing product team, and you’ll bring a credible, differentiated perspective on what identity-based curation products and infrastructure should look like.

If you thrive at the convergence of data, identity, and media, and want to shape what that looks like at a company built for what comes next, this role is for you.
Key Responsibilities:

Product Strategy & Vision

- Own the product vision: Define and evangelize a multi-year product strategy across Bridge ’s curation businesses — one that is differentiated, commercially grounded, and built to scale.

- Lead curation strategy: Drive Bridge ’s curation business product roadmap end-to-end, balancing internal platform capabilities with evolving buyer and seller demand to build a solution the market can’t ignore.

- Anticipate market shifts: Stay ahead of structural changes in the programmatic ecosystem — identity deprecation, SPO, data clean rooms, AI-driven targeting — and translate those signals into proactive product decisions.

- Build the narrative: Establish internal buy-in and alignment for the product vision across leadership, and represent Bridge ’s product perspective externally through thought leadership, industry events, and published POVs.

- Partner cross-functionally with Product leadership: Work in close partnership with senior product leadership across the organization to keep the curation roadmap connected to Bridge 's company-wide product vision and GTM priorities, contributing curation-specific expertise as the two areas intersect.

Execution & Go-to-Market

- Drive the roadmap: Develop and manage the full product development lifecycle — from discovery through launch and long-term evolution — aligned with company objectives and cross-functional priorities.

- Enable commercial outcomes: Partner closely with Sales and Marketing to ensure products are built for how the market buys, with clear packaging, positioning, and go-to-market readiness built in from the start.

- Expand the portfolio: Identify and pursue opportunities to extend Bridge ’s product footprint beyond current offerings — through organic development, partnerships, or adjacencies informed by customer and market intelligence.

- Measure what matters: Define success metrics for every product surface and hold the team accountable to outcomes: revenue growth, adoption, retention, margin, and market differentiation.

Team & Culture

- Build a world-class team: Recruit, develop, mentor, and hold accountable a team of product managers — creating a culture of clarity, ownership, and high performance.

- Lead cross-functionally: Collaborate across Technology, Data, Marketing, and Sales to deliver cohesive product experiences and ensure the broader organization executes against a shared vision.

- Champion continuous improvement: Foster an environment where feedback loops ar