Sr. Marketing Operations Manager, Amazon Leo

๐Ÿข Amazon ยท all Amazon jobs
๐Ÿ“ Remote ยท North America
๐Ÿ“… Posted 2026-08-15 ยท via RemoteIO
๐Ÿท Marketing,Operations,Lead Management,Automation,Salesforce
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About Amazon Leo Amazon Leo is Amazon's low Earth orbit satellite network. Our mission is to deliver fast, reliable broadband connectivity to customers beyond the reach of existing networks. From households to small businesses, schools, hospitals, and government agencies, Amazon Leo will serve communities and organizations operating in places without dependable internet access. Job Overview We are seeking a Senior Marketing Operations Manager to define and lead the marketing automation and lead management strategy that powers Amazon Leo's B2B and B2G marketing engine. This role owns the Marketo platform and its integration layer across our marketing tech stack โ€” including the critical Marketo-to-Salesforce connection that governs lead scoring, qualification, routing, and attribution. You will architect scalable systems, establish operational frameworks, and drive cross-functional alignment to ensure marketing operations accelerates pipeline generation and revenue outcomes as we scale globally. Key Responsibilities - Define and own the B2B/G marketing operations strategy, platform roadmap, and integration architecture supporting Amazon Leo's global expansion. - Architect Marketo at scale โ€” workspace structures, program templates, tokenization, and governance models that enable distributed teams to self-serve while maintaining compliance and data integrity. - Own the lead management framework end-to-end: lifecycle stages, scoring/qualification models tied to revenue outcomes, routing logic, and Marketo-to-Salesforce sync reliability. - Drive cross-functional alignment with Sales Operations on data models, attribution methodology, SLAs, and pipeline handoff processes. - Build and evolve the integration layer connecting Marketo with adjacent platforms (Treasure Data, Braze, iCapture, Jifflenow), defining data contracts and sync logic. - Establish a Center of Excellence โ€” intake processes, templates, documentation, and training that shift routine execution to marketing teams. - Own data quality and compliance at a systems level โ€” enrichment pipelines, normalization rules, and audit mechanisms that maintain health at scale. - Define operational and business metrics that tie marketing operations to pipeline velocity, conversion, and revenue attribution to inform investment decisions. Export Control Requirement Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum. A Day in the Life You start by checking system health โ€” lead sync, scoring performance, campaign queue. When something breaks, you're designing the systemic fix, not just patching it. You'll consult with demand gen on nurture architecture for a new vertical, then align with sales ops on routing logic that's impacting lead handoff. Later, you're scoping a new integration โ€” mapping how event data should flow into your scoring model and trigger the right follow-up sequences. Your focus is what's next: new markets, new channels, scaling ahead of demand.

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