Sr. Account Director
About Knotch
We're a growth-stage technology company helping brands optimize content performance and apply AI to modern marketing. Our culture is fast-paced, entrepreneurial, and highly adaptable—we move quickly, test ideas, and evolve with our customers.
Through the Knotch platform, brands can measure the impact of their content, identify what drives results, and continuously improve performance across channels. By combining performance data, strategic insights, and AI-driven capabilities, we help marketing teams make smarter decisions and get more impact from every piece of content they produce.
About the Role
Knotch is seeking an experienced, strategic Sr. Account Director to lead and grow relationships across our enterprise customer base. This role is responsible for owning the commercial strategy for each account, driving renewals, expanding product adoption, and ensuring that Knotch delivers against the business outcomes defined in each Account Plan.
As a Sr. Account Director, you will act as a trusted advisor to senior marketing and content leaders; deeply understanding their goals, connecting Knotch ’s capabilities to their strategic priorities, and guiding the commercial partnership forward. You will partner closely with Customer Success Managers and Strategic Consulting leads (who own delivery and platform execution) to ensure the commercial strategy supports and accelerates the work being delivered across the account.
This is a highly cross-functional, relationship-driven role requiring strong commercial instincts, executive communication skills, and a deep understanding of enterprise marketing challenges.
Responsibilities
Client Leadership & Strategy
- Own senior stakeholder relationships across a portfolio of enterprise accounts (typically 10–20).
- Establish yourself as a strategic advisor aligned to the client’s business model, content strategy, and marketing objectives.
- Build, maintain, and evolve Account Plans that define business outcomes, strategic priorities, growth pathways, and commercial timelines.
- Lead executive-level conversations that articulate results, needs, opportunities, and partnership direction.
- Promote Knotch ’s platform and solutions to deepen adoption and strengthen strategic alignment across client teams.
Commercial Ownership
- Own renewals, pricing conversations, and commercial strategy for each account.
- Partner closely with Customer Success Managers, Consulting, Knotch Leadership, Finance, and Product to structure agreements that support account objectives, align with roadmap considerations, and drive long-term growth potential.
- Ensure commercial structures reinforce and accelerate the work led by Customer Success Managers and Strategic Consulting teams.
- Maintain rigorous forecasting around renewals, expansions, risk, and multi-year opportunities.
Internal Alignment & Cross-Functional Collaboration
- Partner with Customer Success Managers (who own delivery) to ensure commercial strategy reflects real-time client needs and progress.
- Work with Strategic Consulting to align commercial components to services, content programs, and ongoing strategic work.
- Collaborate with Product leadership when roadmap initiatives influence commercial structuring or customer expectations.
- Lead internal alignment around account strategy, executive priorities, renewal posture, and expansion sequencing.
- Identify risks, obstacles, or misalignments early and escalate appropriately.
Growth & Portfolio Management
- Identify and win new business opportunities within existing accounts—new modules, additional domains, expanded teams, or consulting programs.
- Actively broaden stakeholder engagement and internal influence within client organizations.
- Ensure Knotch ’s solutions are positioned for long-term, multi-stakeholder adoption across marketing, content, SEO, and analytics teams.
- Maintain a healthy, strategic, multi-quarter pipeline across the portfo