SEO Strategist
About Discovered Labs
Discovered Labs is an SEO/AEO agency built by a Stanford rocket scientist turned AI researcher and demand gen marketer with experience scaling B2B SaaS companies to 8-figures in ARR.
We are trusted by hyper-growth companies like Instantly, Granola, incident and other $10M+ ARR B2B SaaS companies who want to get more leads and customers from both Google and AI assistants like ChatGPT.
We do this through a mixture of content marketing, technical optimisations and off-site brand amplification (PR, backlinks, Reddit marketing).
View recent case studies at
High-level overview of our approach:
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AI automation and workflows : We build marketing programs as we would a product. Rather than waste several hours per week on repetitive tasks, our in-house team of ML engineers create workflows with custom technology that let us focus on the high-impact stuff.
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Senior expertise : To ensure everything is done to a high standard and differentiated, everything we do is managed and elevated by a team of experts. We don't let automation get in the way of quality.
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Full-stack : SEO and AEO rarely work as isolated tasks. We work across the entire funnel and multiple surface areas to ensure we own the outcome and clients win.
Note : If you want to stand out, please include a Loom video showing a tool, system or deliverable you've produced and are proud of. We'd love to see it!
This role
We're looking for an AI-pilled SEO Strategist to be the diagnostic and technical authority on a set of B2B SaaS client accounts: the person whose technical, on-page and AEO work survives scrutiny and keeps each client's visibility share moving.
You'll build the plan and run the execution in coordination with a team of SEO analysts, specialists, editors, and work closely with the Senior SEO Account Strategist who owns the commercial narrative and client relationship. Your work will mostly involve audits across on-page, off-page and technical, diagnosing performance gaps down to ranked root causes with the evidence behind them, building organic search plans and owning the implementation to a quality bar that holds up under scrutiny. You will optimize for Google and for AI assistants.
This is an individual contributor role. You build the plans and operate as the go-to technical expert within a pod of clients.
This role is fully remote, ideally your timezone is within +/- 4 hours of GMT.
This role is not for you if…
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You need heavy management or you wait for perfect instructions before acting. We're looking for high agency - if you spot a broken process, you fix it.
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You can't show verifiable depth across technical, on-page or off-page. You may specialize in a particular area but will be expected to have general full-stack expertise.
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You ship on instinct and don't test your work. We're looking for someone who reasons from first principles to a root cause, verifies every figure at source, and checks what actually moved after a change, not someone who says "I just ship it."
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You lack experience and/or willingness to use advanced AI workflows.
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You're not comfortable with data and analytics. We want someone who can diagnose the why behind performance and back it with evidence.
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You prefer to spend weeks performing audits before implementation. B2B SaaS clients expect results fast and everything needs to tie to commercial impact.
What you'll do
Hands-on SEO and AEO execution, diagnostics and strategy development across your accounts. Below is an overview, but your work will be prioritized by what clients need to get results rather than a kitchen sink approach. You will also work alongside a broader team of specialists who may be the go-to for some tasks.
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Run SEO and AEO audits: technical, on-page and content. Find what's holding an account back and prioritize by impact.
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Diagnose performance: trace a visibility or ranking decline to ranked root causes, each with the GSC, crawl or SERP evidence beh