Senior Programmatic Consultant
We’re seeking a Senior Programmatic Consultant to own the GMP technical strategy and roadmap for a portfolio of clients. This role acts as the primary technical advisor across DV360 and CM360, translating complex ad-tech capability into scalable, commercial outcomes.
You will lead client engagements, shape GMP architectures, support new business, and mentor junior team members — including the Programmatic Support Specialists.
We’re seeking a Senior Analytics Consultant to own the GA4 technical strategy and roadmap for a portfolio of clients. This role acts as the primary measurement advisor across GA4, GTM, and the wider analytics stack, translating complex tracking and data-collection capability into scalable, commercial outcomes.
You will lead client engagements, shape measurement architectures, support new business, and mentor junior team members — including Analytics Support Specialists.
Key Responsibilities
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Owning the GA4 strategy and roadmap for assigned clients
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Acting as senior measurement advisor across GA4, GTM, and the broader analytics ecosystem
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Designing and evolving measurement architectures aligned to client business goals
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Leading complex troubleshooting and tracking/data quality optimisation initiatives
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Supporting sales teams on pitches, RFPs, and solution design
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Identifying opportunities where additional tracking and measurement capabilities unlock greater value
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Providing thought leadership on digital maturity, privacy, consent, and measurement best practices
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Mentoring and guiding junior support staff; setting standards and best practices
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Maintaining strong relationships with analytics partners, platforms, and vendors
Required Qualifications & Experience
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6–10 years’ experience in digital analytics, marketing measurement, or ad-tech
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3+ years of deep, hands-on GA4 experience (including event design and implementation)
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Strong understanding of the analytics measurement ecosystem (GA4, GTM, consent, identity and attribution concepts)
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Proven experience advising clients at a strategic and technical level
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Ability to translate tracking and data collection capability into business and growth outcomes
Preferred Qualifications
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Analytics certifications (GA4, GTM, BigQuery, or related credentials)
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Experience with alternative analytics platforms and tagging frameworks (as relevant)
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Exposure to server-side tracking, CAPI-like patterns, and advanced measurement use cases
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Experience with BigQuery, clean rooms, CDPs, data pipelines, or measurement integrations
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Prior involvement in pre-sales or solution engineering
What success looks like
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Strong GA4 adoption and roadmap execution across clients
- High client satisfaction and retention
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Expansion of analytics-led solutions through smarter architecture and usage
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Effective mentoring and upskilling of junior team members
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Tangible contribution to new business wins and upsells (without quota-carrying)
Key Responsibilities
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Owning the GMP strategy and roadmap for assigned clients
-
Acting as senior technical advisor across DV360, CM360, and broader ad tech stack
-
Designing and evolving GMP architectures aligned to client business goals
-
Leading complex troubleshooting and platform optimisation initiatives
-
Supporting sales teams on pitches, RFPs, and solution design
-
Identifying opportunities where additional capabilities unlock greater GMP value
-
Providing thought leadership on digital maturity, privacy, identity, and measurement
-
Mentoring and guiding junior support staff; setting standards and best practices
-
Maintaining strong relationships with platform partners and vendors
Required Qualifications & Experience
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6–10 years’ experience in digital advertising or ad tech
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3+ years of deep, hands-on GMP experience (DV360 + CM360)
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Strong understanding of the programmatic ecosystem (DSPs, SSPs, identity, privacy)
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Proven experience advising client