Senior Marketing Manager

Senior Marketing Manager – Technical SEO, Growth & Marketing Operations Full-Time | Remote | U.S. Business Hours About the Role At Pavago , one of our clients is hiring a Senior Marketing Manager to lead and execute high-impact initiatives across Technical SEO, content, organic growth, website management, and marketing operations . This is a high-ownership role that combines strategic marketing thinking with hands-on execution. You’ll be responsible for driving organic growth, managing marketing systems and workflows, overseeing SEO and website initiatives, coordinating campaigns, and leveraging AI to improve marketing speed and scalability. If you’re an experienced marketer who can build the strategy and execute it independently , this role is a strong fit. What You’ll Own Technical SEO & Organic Growth - Lead Technical SEO strategy and execution across: - On-page optimization - Technical audits - Backlink strategies - Keyword and organic growth planning - Identify and resolve technical issues affecting rankings and organic visibility - Monitor SEO performance and translate data into actionable improvements - Stay current with evolving SEO, AIO, and AI-driven search strategies - Collaborate with content and development teams to improve search performance Marketing Strategy & Execution - Develop and execute marketing initiatives across multiple digital channels - Build organic growth strategies across SEO, content, and digital marketing - Manage ongoing campaigns and marketing priorities - Support revenue-focused initiatives and performance tracking - Identify growth opportunities and translate them into executable plans Content & Social Media - Create and oversee consistent social content across: - Instagram - Facebook - X (Twitter) - Produce or manage: - Blogs and articles - PR outreach - Promotional content - Marketing assets - Collaborate with designers and developers on content execution - Maintain consistent brand positioning, messaging, and communication Website Management - Manage website initiatives using ASTRO, WordPress, headless CMS platforms, or similar technologies - Coordinate website updates and optimization projects - Work closely with developers to improve: - Technical performance - SEO - Content infrastructure - User experience - Ensure website initiatives align with broader growth and marketing goals Marketing Operations & Reporting - Manage marketing workflows, reporting systems, and operational processes - Coordinate projects across internal teams and external partners - Support quarterly reports, shareholder updates, and performance analysis - Maintain visibility across campaigns, deadlines, and marketing priorities - Improve operational efficiency across marketing systems and workflows AI & Marketing Automation - Integrate AI tools into: - Content production - SEO research - Marketing analysis - Automation - Operational workflows - Identify repetitive marketing tasks that can be streamlined or automated - Experiment with emerging AI technologies and marketing tools - Build scalable, AI-assisted processes that improve execution speed and output Crisis & Brand Management - Support crisis-response marketing when required - Coordinate communications during high-priority or time-sensitive situations - Maintain consistent and professional brand messaging - Ensure internal and external stakeholders remain aligned during critical events Required Experience & Skills - Proven experience in a Senior Marketing Manager, Growth Marketing, Digital Marketing, or Marketing Operations role - Strong hands-on expertise in Technical SEO and organic growth - Experience managing websites using: - ASTRO - WordPress - Headless CMS platforms - Similar web technologies - Experience with: - Google Ads - SEO tools - Backlink analysis - Marketing analytics - Strong understanding of AI tools and their application to marketing workflows