Senior Account Executive
Job Title
Senior Account Executive / Director, Sales - Kansas City
Job Description
About The Position | Major Goals and Objectives and Location Requirements:
We are seeking a high-impact sales professional to drive revenue growth across new and existing accounts. This role is designed to flex between a Senior Account Executive and Director, Sales based on candidate experience, strategic capability, and leadership scope. The ideal candidate is a results-driven seller who can both execute day-to-day revenue generation and, at the senior level, lead strategic account development and large-scale partnerships.
As Senior Account Executive or Director, Sales you will leverage a robust portfolio of products and solutions, with the D/Cipher platform and team at the forefront. D/Cipher is a People Inc. proprietary intent targeting platform—to help advertisers make informed media buying decisions both on and off People Inc. content. This is an exceptional opportunity for a proven sales leader who can balance strategic partnership development with the hustle of territory building.
About The Position’s Contributions: Weight % Accountabilities, Actions & Expected Measurable Results:
55% Revenue Growth & Client Management
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Own and achieve annual revenue targets ($3MM+ for SAE level; $5MM+ for Director level)
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Manage and grow a portfolio of existing and developmental accounts
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Sell integrated advertising and digital solutions aligned to client objectives
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Build strong relationships with agencies and direct clients
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Identify upsell and cross-sell opportunities across full product portfolio
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Deliver ongoing campaign performance reviews and optimization strategies
20% New Business Development
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Prospect and develop new business across B2B and B2C categories
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Conduct outreach through meetings, presentations, events, and networking
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Build and maintain a healthy, active sales pipeline
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Engage decision-makers to uncover business challenges and position solutions
10% Strategic Selling & Insights
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Leverage data, research, and industry insights to inform sales approach
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Develop customized, impactful proposals and presentations
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Translate client marketing needs into actionable strategies
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Position offerings effectively within the competitive landscape
10% Cross-Functional Collaboration
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Partner with internal teams (planning, marketing, research, ad ops, account management)
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Contribute to development of integrated media plans and sales materials
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Ensure seamless execution of client campaigns
5% Reporting & Operations
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Maintain accurate pipeline, forecasting, and performance tracking
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Provide regular updates on revenue, opportunities, and account status
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Complete reporting requirements in a timely manner
Additional Responsibilities (Director-Level Scope)
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Leads both revenue and strategic account growth
- Shapes account and territory strategy
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Engages C-suite and enterprise-level decision-makers
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Structures complex, multi-year partnerships
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Influences cross-functional direction and priorities
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Assess market potential and shape territory strategy
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Represent the organization at industry events and leadership forums
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Develop and execute long-term account growth strategies
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Mentor junior sales team members where applicable
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Provide strategic input on product positioning and go-to-market efforts
About The Team | The Team and/or Brand:
D/Cipher is People Inc.’s in-house Media platform and activation team, fueled by the rich user engagement data of People Inc., the nation’s largest publisher. D/Cipher helps advertisers make informed media buying decisions on and off People Inc. content.
The D/Cipher team provides a single point of contact for multi-platform, customized, and targeted advertising solutions. From research and strategy to execution and analysis, the team offers a comprehensive suite of digital products, services, and integrated opportuniti