Search Engine Optimization
SEO Specialist (Technical SEO, Ahrefs, SEMrush & Organic Growth) – Remote | U.S. Hours
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago , one of our clients is hiring an SEO Specialist to improve organic search visibility, increase keyword rankings, and drive qualified inbound traffic.
This is a hands-on SEO role — not simply content publishing.
You’ll work across:
- Technical SEO
- Keyword research
- On-page optimization
- Content strategy
- Link building
- Core Web Vitals
- Analytics and reporting
You’ll collaborate with content, development, and marketing teams to identify SEO opportunities, resolve technical issues, and execute strategies that translate organic visibility into measurable traffic, leads, and conversions.
If you understand the full SEO ecosystem and enjoy combining technical problem-solving with data-driven growth, this role is a strong fit.
What You’ll Own
Technical SEO & Site Health
- Conduct technical SEO audits using:
- Screaming Frog
- Sitebulb
- SEMrush
- Similar SEO auditing tools
- Identify and resolve:
- Crawl errors
- Indexing issues
- Broken links
- Duplicate content
- Redirect issues
- Canonicalization problems
- Manage and optimize:
- XML sitemaps
- Robots.txt
- Canonical tags
- Structured data and schema markup
- Improve:
- Core Web Vitals
- Page speed
- Mobile performance
- Site architecture
- Collaborate with developers to prioritize and implement technical fixes
Keyword Research & SEO Strategy
- Conduct keyword research using:
- Ahrefs
- SEMrush
- Google Keyword Planner
- Identify opportunities based on:
- Search intent
- Competition
- Buyer journey
- Business value
- Conduct competitor and content gap analysis
- Build SEO roadmaps across:
- Content
- Technical SEO
- Website authority
- Identify new opportunities for landing pages, blogs, and supporting content
On-Page SEO & Content Optimization
- Optimize:
- Title tags
- Meta descriptions
- H1–H6 structures
- Internal linking
- Schema markup
- Page content
- Improve keyword targeting while maintaining strong readability and user experience
- Optimize existing pages to improve:
- Rankings
- Engagement
- Organic traffic
- Conversions
- Work with content teams to ensure new content follows SEO best practices
Off-Page SEO & Link Building
- Support ethical backlink acquisition through:
- Outreach
- Partnerships
- Guest posting
- PR opportunities
- Monitor backlink profiles and identify spam or toxic-link risks
- Build strategies to improve website authority and domain trust
- Support local and multi-location SEO initiatives when applicable
SEO Analytics & Reporting
- Monitor:
- Organic traffic
- Keyword rankings
- Clicks
- Impressions
- Conversions
- Use:
- Google Analytics
- Google Search Console
- Looker Studio
- Power BI
- Build and maintain SEO dashboards
- Prepare weekly and monthly performance reports
- Translate SEO data into clear, actionable recommendations
- Track the business impact and ROI of SEO initiatives
Cross-Functional SEO Execution
- Collaborate with:
- Content writers
- Developers
- Designers
- Marketing teams
- Provide SEO guidance for:
- Website redesigns
- Site migrations
- Landing pages
- New website launches
- Stay current with search algorithm updates and evolving SEO best practices
Required Experience & Skills
- 2+ years of professional SEO experience
- Strong hands-on knowledge of:
- Technical SEO
- On-page SEO
- Off-page SEO
- Keyword research
- Experience with:
- Ahrefs
- SEMrush
- Screaming Frog
- Google Analytics
- Google Search Console
- Experience working with CMS platforms such as:
- WordPress
- Shopify
- Webflow
- Strong understanding of:
- Core Web Vitals
- Crawlability and indexing
- Mobile optimization
- Internal linking
- Search intent
- SEO content optimization
- Strong analytical and problem-solving abilities
-