Principal AI Software Engineer, GTM

Our Mission and Opportunity
Early education is one of the most important determinants of childhood outcomes, a critical support for working families, and a $175B market that remains underserved by modern technology. Brightwheel is the largest, fastest growing, and most loved platform in early ed, trusted by millions of educators and families every day. We are a three-time Cloud 100 company , backed by top investors including Addition, Bessemer, Emerson Collective, Lowercase Capital, Notable Capital, and Mark Cuban.
Our Team
Our team is passionate, talented, and customer-focused. We embody our Leadership Principles in our work and culture. We are a distributed team with remote employees across every US time zone, as well as select offices in the US and internationally.
About the role
Our team is passionate, talented, and deeply customer-focused. We build the platform that thousands of early education programs rely on every day to run their business, serve families, and support children’s growth. As a vertical SaaS company, brightwheel already sits in the middle of all the key workflows in early education: enrollment, billing, staffing, classroom planning, and family communication. We are now extending that foundation into a system of action – where software not only records what happened, but also anticipates work, recommends next steps, and takes safe, automated action on behalf of school leaders, teachers, families, and our internal teams.
We’re looking for an AI-native software engineer to join our GTM engineering team. This role is for someone who wants to make a direct impact upon the bottom line. You will design and build AI solutions to solve the challenges internal teams wrestle with on a daily basis. You will build products that allow our go-to-market team to operate at peak performance–delivering the right information at the right time. You will build solutions that allow AI agents to take action on operational data, accelerating the operations of internal teams. You will lead by example in AI-augmented engineering, using AI to multiply your own speed, mentoring other engineers, and raising the bar for how we design, ship, and operate AI-powered features.
The best candidates do not wait for perfect requirements. They prototype quickly, validate assumptions with users or internal teams, define success metrics, and iterate in production. They use AI agents, coding tools, scripts, and automation to move faster, while raising the bar for quality, reliability, privacy, security, and customer trust.
What you’ll do
- Own meaningful problems from discovery through launch, measurement, and iteration.

- Use AI to improve both how you build and what brightwheel can deliver.
- Prototype quickly, validate assumptions, and use working software to create clarity.
- Raise the bar for quality, reliability, security, privacy, observability, and execution.
- Design and build cross-cutting AI services (such as retrieval, context, evaluation, and guardrails) that power go-to-market operational workflows, optimizing the efficacy of internal teams.
- As a hybrid PM+Eng+Data builder: own the end-to-end product loop for the problems you take on: talk to customers and internal teams, define the success metric, design the workflow and user experience, shape the data and evaluation plan, and ship iterative releases from prototype to reliable, scalable production.
- Create abstractions and tooling for AI – for example, common prompt and tool patterns, logging and monitoring, and reusable components – so other engineers can build on a consistent foundation.
- Shape our data and system architecture so AI can safely stitch together longitudinal signals across product, billing, support, and operations and recommend what should happen next, not just report what happened.

You may be a good fit if you
- Have 8+ years of professional software engineering experience.
- Have strong engineering fundamentals and can reason across systems, data,