Managing Director, Web & Brand
The Managing Director of Web & Brand is a senior business leader accountable for client impact, delivery excellence, and commercial performance across the Web & Brand portfolio.
This role is responsible for driving profitable growth through retention, expansion, and strong delivery. The Managing Director serves as the executive sponsor for key clients, a builder of high-performing teams, and a critical partner in scaling the practice through delivering exceptional client outcomes across SMB, Mid-Market and Enterprise clients.
Success in this role requires strong judgment across executive client leadership, revenue growth, and delivery execution.
What You'll Do:
Client Leadership
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Serve as executive sponsor for priority and enterprise accounts, with accountability for client satisfaction, retention, and growth across the portfolio
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Build and deepen relationships with senior client stakeholders, positioning the agency as a strategic long-term partner
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Lead executive-level conversations that connect digital investments to measurable business outcomes, including revenue growth, pipeline acceleration, and operational efficiency
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Adapt engagement strategies based on client size, complexity, and maturity, ensuring the right level of senior involvement, structure, and commercial focus across the portfolio
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Step into complex, high-risk, or at-risk engagements across the portfolio to provide direction, strengthen client confidence, and protect account value
Commercial Ownership & Growth
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Drive revenue growth across the Web & Brand portfolio, with accountability for account expansion and contribution margin performance
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Set and lead clear account growth plans, including upsell, cross-sell, and service diversification targets (e.g., CRO)
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Identify and convert high-value growth opportunities within existing client relationships
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Play a leading role in new business development, including pitches, RFP responses, and shaping solutions for complex engagements
Delivery Excellence & Quality Assurance
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Ensure delivery performance across the portfolio, including quality, timelines, and client outcomes
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Define and implement clear delivery standards for complex, multi-disciplinary engagements, including thoughtful integration of AI into client work
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Step into underperforming engagements to reset direction, remove obstacles, and restore momentum
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Partner closely with leaders across Account & Project Management, Strategy, Design, & Development to ensure alignment between client strategy, scope, and execution
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Improve delivery processes and ways of working to increase consistency, speed, and quality
Financial, Pricing & Operational Leadership
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Own and drive financial performance across the portfolio, including contribution margin, utilization, revenue mix, and forecast accuracy
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Influence pricing strategy and deal structuring in partnership with Sales, ensuring scopes and pricing models align with delivery realities and margin targets
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Make commercially sound decisions across scope, resourcing, and timelines to optimize profitability while maintaining high-quality client outcomes
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Partner with Project Management and Operations to improve forecasting, resourcing, and allocation decisions, leveraging internal tools and data systems (e.g., Apollo, ClickUp, and related systems)
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Identify and address operational inefficiencies that impact margin, scalability, or delivery quality
Organizational Scaling & Structure
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Partner with executive leadership to evolve team structure in support of growth and increasing client complexity
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Establish clear ownership and decision-making across accounts, teams, and functions to improve accountability and execution
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Align talent, structure, and operating processes to support larger, more complex engagements
Team Leadership, Change & Capability Building
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Lead and evolve the Account Management function as a commercially strong, strategically d