Lead Business Growth Manager - Partnerships
As a Lead Business Growth Manager - Partnerships you will be responsible for building and maintaining professional and profitable relationships with key clients and agencies. We require you to identify business growth opportunities with new and existing advertisers and agencies, developing these relationships and creative opportunities. What you'll be doing...
Commercial
- We need you to generate maximum revenue by building strong client and agency relationships from key existing new brands / agencies, identifying strong potential sales opportunities. It will be essential to distinguish key areas for future business development. You will have ownership of the relationships with your accounts, and use these relationships to influence activity towards the OOH market and to JCD specifically, through strong proactive pitching to new and existing clients and agencies.
- The role requires you to grow a comprehensive understanding of agency business and media objectives, and to devise National client development strategies, sales reporting, and revenue forecasts for both direct and agency accounts.
- You will act as an ambassador for JCDecaux, ensuring our business is perceived as the brand market leader and secure the Lions share of the business from your client base. Communicate company information and key messages to the market; understand and share JCDecaux's programmatic narrative to drive awareness and revenues in this area
- You will act as an expert in the management and delivery of customer campaigns from objective translation into booking and through to implementation
Sales Generation
- Revenue expectation for this role is above £1million for direct brands, to be generated from creating, negotiating with and retaining brands spending more than 100K per cycle. Your time and efforts will focus on the development and performance of clients and on self-generating new opportunities. To facilitate this you will need to grow a sound knowledge of JCDecaux’s portfolio to influence planning decisions
- Develop and implement strategies to increase OOH revenue from your assigned agency portfolio
- Act as the primary contact for key media agencies, influencing planning decisions and promoting JCDecaux’s portfolio.
- Analyse client business and marketing objectives to create tailored advertising solutions
- You will be required to provide feedback, sales leads and standard process methods to colleagues and the management team, taken from client meetings and conversations.
Team Work
- You will work in close collaboration with other JCDecaux departments, facilitating smooth and beneficial cross team co-operation. Working within the business growth team, you will demonstrate forward thinking, creative and innovative ideas to the wider Business Growth team
- You will adhere to and advocate to the team for a wider adoption of the established business and commercial policies to achieve our business strategy and objectives.
A little bit about you...
- You are an innovator, who inspires colleagues and agencies to bring new revenues in from other media and achieve revenue targets
- You can effectively run your own time on key objectives and take proactive steps to improve the performance of the department and business
- Are able to develop effective medium to long term project plans for your own area.
- You challenge the status quo, identifying and removing constraints on actions taking place
- take an agile approach and reduce ineffectiveness or inefficiencies, to meet and deliver objectives successfully.
- Anticipates the skills, knowledge and behaviours required of this role and will continuously seek to learn and develop these
- Have experience of securing business by influencing and negotiating with senior partners at Director level.
- You consistently deliver outstanding sales results with year on year growth.
- Holding string Communication and social skills, Experience in communicating at C suite level is a must