Head of Viral Growth

Success Matcher Recruitment is partnering with one of the fastest-growing consumer healthcare platforms in the world to find a Head of Content & Viral Growth who can build and scale a world-class organic acquisition engine.

This is a rare opportunity for a founder-minded growth leader who understands internet culture, creator ecosystems, viral content mechanics, and performance-driven social media. You'll own the entire organic growth machine—from creator sourcing and content production to distribution, engagement, and audience expansion—across multiple consumer brands

If you've ever looked at a viral TikTok, Instagram Reel, or Facebook video and immediately understood why it exploded, this role was built for you
Why Join?

- Own one of the largest organic growth opportunities in consumer healthcare.

- Build a scalable virality engine capable of generating tens of millions of monthly organic views.

- Work directly with executive leadership and influence company-wide growth strategy.

- Receive meaningful equity in a rapidly scaling venture-backed company.

- Leverage AI tools, creator networks, and emerging social platforms to build a modern growth machine.

- Join a mission-driven organization helping improve access to innovative healthcare solutions worldwide.

- Operate with significant autonomy, ownership, and speed in a high-growth environment

What You'll Do

- Own the end-to-end UGC and organic growth ecosystem.

- Build and manage creator acquisition, influencer partnerships, content pipelines, and distribution networks.

- Develop systems for scaling short-form video content across TikTok, Instagram, Facebook, and emerging platforms.

- Lead creative testing, performance analysis, and optimization efforts.

- Identify viral content patterns and systematically replicate winning formats.

- Build relationships with creators, meme pages, community partners, and distribution channels.

- Drive engagement strategies across comments, shares, tags, direct messages, and community interactions.

- Implement AI-assisted workflows to increase content velocity and performance.

Required Experience

- 4+ years of experience in viral social media, creator marketing, organic growth, UGC, or related fields.

- Proven success scaling social channels, creator programs, or viral content initiatives.

- Deep understanding of TikTok, Instagram, Facebook, and short-form content ecosystems.

- Strong analytical mindset with experience using data to guide creative decisions.

- Demonstrated ability to build repeatable growth systems rather than relying on one-off viral moments.

Ideal Backgrounds

- Consumer subscription businesses

- DTC brands

- Creator economy platforms

- Consumer apps

- Social media startups

- Viral consumer products

- Growth-stage technology companies

Preferred Traits

- Entrepreneurial and highly resourceful.

- Obsessed with internet culture and consumer behavior.

- Comfortable moving quickly and testing aggressively.

- Strong operator who can balance creativity with performance metrics.

- Experienced managing creators, agencies, editors, or content teams.

If you've built viral growth engines, scaled creator ecosystems, or turned social media into a predictable acquisition channel, we'd love to hear from you.

Originally posted on Himalayas