Email Marketing Specialist

🏢 Zoftify — Travel Software Development · all Zoftify — Travel Software Development jobs

📍 United States

📅 Posted 2026-07-29 · via Himalayas

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We are an IT agency developing digital solutions for the travel industry. We are looking for an experienced email marketing specialist who can build a structured email communication system and improve the performance of our campaigns.
Responsibilities

- Create email sequences for leads (welcome, nurturing, re-engagement).

- Develop and send regular company email campaigns.

- Set up automations and integrations via Zapier.

- Work with Mailchimp: segmentation, templates, triggers, campaigns.

- Monitor analytics: open rates, CTR, conversions, A/B tests.

- Optimize email communication workflows for the travel audience.

Requirements

- 2+ years of experience in email marketing.

- Experience in the travel industry is a plus.

- Strong English skills (all communication and content in English).

- Proficiency in Mailchimp and setting up automations.

- Ability to create clear and engaging email sequences.

- Experience with Zapier integrations.

- Understanding of email analytics and performance metrics.

What we offer

- Flexible part-time format (approx. 20 hours per week).

- Work with international projects.

- Long-term collaboration.

- Opportunity to grow your workload and income if desired.

- Bi-weekly payments.

Originally posted on Himalayas

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