Director, Global Campaigns
As the most trusted global leader in data-first contract lifecycle management (CLM) software, Agiloft helps organizations manage the end-to-end process of proposing, negotiating, signing, and leveraging contracts using our flexible Data-first Agreement Platform (DAP). With contract data as the foundation, customers quickly and collaboratively reach agreement and leverage contract visibility to thrive with competitive advantage. Employing powerful, pragmatic artificial intelligence as a legal force multiplier, and robust integration capabilities as a data liberator, organizations around the world trust Agiloft ’s certified implementers to deliver connected, intelligent, and autonomous solutions across the entire contract lifecycle.
Top analysts like Gartner, Forrester, and IDC agree, all showing Agiloft as a leader in the CLM space. Our no code platform is easily managed and administered by business users, which is why Agiloft is the contract you keep: nearly a full 100% of new customers are satisfied with their initial implementations, and some 97% of customers renew every year. Ours is a growing, vibrant, successful company that is at the forefront of a market that is becoming a must-have for all organizations.
We believe that the way to build the strongest, most vibrant place to work is to bring in individuals from all walks of life, and to support them in bringing their authentic selves to their day, every day. Our working philosophy is that “EX = CX”: when employee experience is excellent, so is customer experience. We support multiple Employee Resource Groups (ERGs), and offer a working environment that supports healthy work/life balance, including floating holidays and a quarterly, no-questions-asked wellness day.
Position Overview
Agiloft is looking for a strategic, data-driven and hands-on marketing leader to own global campaign strategy and execution end-to-end. You'll set the vision, own New Logo pipeline goals, and lead a team spanning NAM and EMEA campaigns and ABM. This is a player-coach role that balances strategic leadership with hands-on execution, requiring genuine fluency with campaign execution, marketing technology, and data. The ideal candidate has hands-on experience managing all aspects of campaigns including lead acquisition and fully integrated traditional and ABM campaigns.
The Director is expected to shape how AI, automation, and data are embedded into marketing workflows, enabling the team to scale marketing impact while maintaining human judgment, accountability, and customer focus.
This position reports to the Senior Director, Demand & Operations.
Job Responsibilities
What You'll Own
Strategy & Planning
- Develop, define, and own the global demand generation and campaign strategy, including annual and quarterly roadmaps tied directly to New Logo pipeline, revenue, and bookings goals across NAM and EMEA.
- Set and track New Logo pipeline creation targets by region and segment; own forecasting, budgeting, resource allocation, vendor negotiations, and contracting across all programs.
- Build a prioritization framework that balances ABM plays, industry campaigns, lifecycle marketing, customer advocacy and scalable demand gen motions globally.
- Stay deeply informed on Agiloft 's target industries, buyer personas, competitive landscape, and market trends across regions; translate that intelligence into campaigns that resonate with decision-makers and sharpen Agiloft 's positioning.
- Establish the long-term vision for AI-enabled campaign execution, identifying opportunities to improve marketing effectiveness, accelerate decision-making, and scale team capacity through responsible adoption of AI and automation.
- Continuously evaluate how emerging technologies, evolving buyer behaviors, and changing go-to-market models will reshape the marketing organization, proactively adapting strategies, team capabilities, and operating models to maintain competitive advantage.
Campaign Progra