Director, Communications
Director, Communications
Location : Primarily Remote with up to 20% Local and International Travel
We believe in a world in which every human life is valued, and health and human dignity are shared by all. We believe that access to quality healthcare is a basic human right. For more than 100 years, we have worked with global partners to deliver locally sustainable, quality healthcare solutions to women, children, and their communities - learn more about our work in our Annual Report.
We believe in people. We strive to live out our core values of collaboration, love, excellence, accountability, and respect every day. We provide our employees with a competitive salary and a meaningful benefits package, with opportunities to learn and grow. We especially encourage all people of diverse backgrounds to apply.
Overview
The Communications Department is responsible for creating and implementing the success of CMMB ’s marketing, communications (external and internal), and brand efforts to ensure that CMMB is recognized nationally and internationally, to generate and optimize revenue, and to develop and market impactful programs that achieve CMMB ’s mission, vision, and strategic plan.
The Director of Communications will lead a team that designs, creates, and executes communications strategies and plans that promote CMMB ’s messaging and brand, and showcase the impact of its work to internal and external audiences. They will manage and lead multi-channel promotional strategies and integrated campaigns that tell the CMMB story, drive engagement, and fundraising efforts. The Director of Communications will oversee the team responsible for advertising and branding, content creation, digital communications, thought leadership, and social media to raise brand awareness across multiple audiences.
The position requires strategic thinking, leadership, innovative ideas, exceptional writing and editing skills, and the ability to convey complex ideas clearly through consistent messaging and storytelling.
Responsibilities
Branding
• Continue to refine the brand voice and maintain brand integrity; ensure the consistency of CMMB messaging and tone of voice among internal and external stakeholder groups and across platforms.
• Develop, lead, and execute the organization’s advertising campaigns, including digital ad promotions, to increase brand awareness. Track, measure, and report on the impact of the advertising strategy.
• Create and distribute branded templates for presentations, websites, reports, merchandise, and other materials to global staff and volunteers.
Strategy and Planning
• Develop, guide, and execute the communications strategy and the annual communications plan to advance CMMB ’s strategic goals and brand identity.
• Work closely with the Strategy, Marketing, and Global Communications teams to coordinate these efforts.
• Create and implement compelling campaigns and special initiatives with emotive and motivating stories and materials to strengthen CMMB ’s brand, advocacy, thought leadership, and fundraising efforts.
• Form strong relationships with staff in country offices, affiliate offices, Access to Medicines program/NCDI partners, donee recipients, corporate and other partners in the network; collaborate with communications leads to develop and implement integrated communications strategies across the globe.
• Collaborate with members of the Development team on communications strategy for donor cultivation, acquisition, engagement, and retention, including marketing, major gifts, grants, and planned giving.
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Support the creation of compelling campaigns across all channels to reach new audiences, increase the number of supporters, and build loyalty. Work with the team to coordinate campaign and content implementation across channels and segments.
Media Relations and Thought Leadership
• Author key messages, talking points, and positioning statements; train senior leaders, staff, and volunte