Digital marketing executive

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- BS/MS degree in marketing or a related field

- Proven working experience in digital marketing

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

- Experience in optimizing landing pages and user funnels

- Experience with A/B and multivariate experiments

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Working knowledge of ad serving tools (e.g., DART, Atlas)

- Experience in setting up and optimizing Google Adwords campaigns

- Working knowledge of HTML, CSS, and JavaScript development and constraints

- Strong analytical skills and data-driven thinking

All your information will be kept confidential according to EEO guidelines.

Founded in 2018, United Steel began as a small family-owned business in the UAE. Its founder, SALEH AMER ALAMERI, had a passion for building and a drive to create something of his own. With just a few employees and a handful of tools, he started by taking on small residential projects like remodeling kitchens and bathrooms.

Today, United Steel is a leading construction company with a reputation for excellence in the industry. The company has completed hundreds of projects across the UAE and employs a team of highly skilled professionals. Despite its growth, the company remains committed to its core values of quality, integrity, and customer satisfaction, and continues to operate as a family-owned business.

Originally posted on Himalayas