Digital Marketing & Client Engagement Specialist (Job ID: ADKMIC1)
We’re Hiring: Digital Marketing & Client Engagement Specialist
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C1 ENGLISH LEVEL IS REQUIRED, THE SELECTED CANDIDATE WILL BE SPEAKING STRICTLY IN ENGLISH DURING THEIR WHOLE SHIFT.
PLEASE SUBMIT YOUR RESUME AND AUDIO RECORDING IN ENGLISH
Job Information:
- Job Title: Digital Marketing & Client Engagement Specialist
- Job ID: ADKMIC1
- Industry: Construction & Remodeling
- Location: LATAM Preferred
- Job Status: Part Time to transition to Full Time (20 hours)
- Work Schedule: Monday to Friday, within 9:00 AM to 6:00 PM EST
- Compensation: $8 - $10 per hour
- Target Start Date: ASAP
Role Overview:
About the Client:
Our client is a growing construction and remodeling company specializing in high-quality residential home builds, renovations, and commercial projects. Driven by a vision for long-term growth and operational excellence, we leverage industry-leading software—including GoHighLevel, ProLine, and EagleView—to streamline our processes and deliver an exceptional client experience. We foster a collaborative, fast-paced environment and work alongside a diverse network of skilled field subcontractors, remote professionals, and local partners. As we expand our residential footprint and scale into commercial construction, we are seeking proactive, growth-minded talent to join our team and help drive our systems forward.
About the Role:
The client is seeking a proactive, creative, and action-oriented Marketing & Client Engagement Specialist to drive our marketing initiatives and take charge of initial lead engagement. You will manage external marketing agencies, oversee creative ad content (social media/video), drive direct lead outreach (calls, texts, emails), and nurture relationships with past clients to generate referrals.
The ideal candidate possesses strong initiative ("spunk"), creative problem-solving skills, and a baseline understanding or strong interest in the construction and home remodeling industry.
Key Responsibilities:
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1. Marketing Oversight & Creative Direction
- Agency & Asset Review: Manage external advertising agencies/vendors to ensure marketing materials, video ads, and campaign copy align with company standards prior to public launch.
- Social Media & Ad Campaigns: Help plan, post, and track creative advertising campaigns across Facebook and other relevant social media platforms to attract residential leads (roofing, siding, and general contracting).
- Out-of-the-Box Lead Generation: Brainstorm and execute unconventional or creative digital and local marketing ideas to increase brand visibility.
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2. Lead Management & Direct Outreach
- Immediate Response: Rapidly follow up with incoming marketing leads via phone calls, SMS/texts, video chats, and emails to qualify potential clients before they reach out to competitors.
- Outbound Calling: Proactively call prospective clients and conduct check-ins with past clients to nurture relationships, request reviews, and generate referral business.
- Database & Pipeline Hygiene: Organize lead data, keep track of client communication logs, and coordinate with technical team members managing CRM software (GoHighLevel/HousePro).
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3. Cross-Functional Collaboration - Collaborate closely with the Owner, Local Administrative Assistant, and Tech/CRM Specialist to align marketing efforts with overall business capacity and general contractor operations.
Qualifications & Skills :
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Experience : 2+ years of experience in digital marketing oversight, social media ad management, or sales development/outbound lead response.
- Industry Interest: Strong interest or prior background in residential construction, roofing, siding, or general contracting.
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Communication : Exceptional verbal and written English communication skills. You must be comfortable and confident making outbound phone calls and sending text/video messages to prospects.
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Tech Savviness :