Copywriter (Digital Marketing & B2B) (South Africa)
✍️ Copywriter (SEO & Marketing Content) — Remote
Write high-impact content for diverse brands.
At WebFX , you’ll focus on what you love and do best: writing. Enjoy consistent, meaningful work across a wide range of industries, supported by a team that helps you grow.
We’re a full-funnel revenue marketing agency with 700+ team members worldwide, and we’re looking for talented copywriters who can adapt, think critically, and produce high-quality content for a wide range of clients.
💡Why This Role Stands Out
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Fully remote, global team — work from home no matter where you are located
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Consistent workload and stability — no freelancing uncertainty
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Comprehensive benefit package — enjoy healthcare, vacation, holidays and more!
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Wide variety of projects — write across industries and formats
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Structured growth paths — clear expectations and merit-based promotion tracks
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Strong support system — work with expert writers, editors, project managers, and proven processes
✏️ What You’ll Do
You’ll create content that drives traffic, engagement, and conversions across a wide range of clients and industries.
Your work may include:
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SEO-driven blog posts and long-form articles
- Website and landing page copy
- Sales and service page copy
- Product descriptions (e-commerce)
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Thought leadership and “skyscraper” content
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Middle- and bottom-funnel (MOFU/BOFU) content
You’ll also:
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Adapt to different brand voices, tones, and audiences
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Conduct independent research to ensure accuracy and originality
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Collaborate with editors and project managers to refine content
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Manage a steady pipeline of assignments while meeting deadlines
🧠 What We’re Looking For
We’re open to junior through senior writers— we provide in-depth training, so all you need is strong fundamentals and an eagerness to learn and adapt!
Core requirements:
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18+ months of professional writing experience (agency, in-house, or freelance)
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Excellent writing, editing, and proofreading skills
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Ability to write across multiple formats and industries
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Strong ability to assume a client’s voice and style, adapting to various brands and audiences
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Strong research skills and attention to detail
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Ability to work independently in a remote environment
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Availability for a full-time (40 hrs/week) schedule
Bonus if you have experience with:
- SEO copywriting and keyword optimization
- Digital marketing or B2B content
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Content strategy or performance-driven writing
- AI-assisted writing workflows
🛠 Technology & Tools
Experience with or ability to learn tools such as:
- Google Docs
- WordPress or other CMS platforms
- Grammarly / Hemingway
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SEO tools (SurferSEO, Ahrefs, SEMrush, Clearscope)
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Task management tools (Asana, ClickUp, Trello, Basecamp)
✅ What Success Looks Like
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You consistently deliver clear, engaging, error-free content across formats
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You can quickly adapt to new industries and brand voices
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Your drafts require minimal revisions and align with client goals
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You manage deadlines independently and communicate proactively
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You improve over time—applying feedback, refining your writing, and expanding your skill set
🚀 Learning & Development
We believe in getting 1% better every day and invest heavily in your development:
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Structured onboarding (“Bootcamp”) to set you up for success
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Ongoing training , Lunch-and-Learns, and internal resources
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FXLearns program — get paid to continue learning
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Transparent and clear, merit-based promotion paths
💰 Compensation & Benefits
We offer a competitive range of benefits designed to support your health, growth, and success, including:
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Competitive pay based on experience and location
- Global health insurance
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Annual merit-based compensation increases and promotional structure
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Fully equipped in-home office setup including PC, dual monitors, headset and webcam
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Access to proprietary tools and pl