Content & Digital Marketing Specialist (SaaS, EdTech, B2B) | ZR_1318_JOB

This is a remote position.

Content & Digital Marketing Specialist (SaaS, EdTech, B2B) - Remote
About PeoplePartners
- Great work starts with great people—and that's exactly what we're all about.

- At PeoplePartners , a Great Place to Work certified company, we connect exceptional talent with exciting opportunities to grow, thrive, and make a real impact. Our people-first culture means you'll be supported, valued, and empowered to do your best work while collaborating with global teams and innovative businesses.

- If you're looking for meaningful work, international exposure, continuous learning, and a career that keeps moving forward, you'll feel right at home with PeoplePartners.

Role Overview
- Some marketers chase clicks. Great marketers create content that connects.

- As our Content & Digital Marketing Specialist (SaaS, EdTech, B2B) , you'll turn ideas into engaging stories that educate, inspire, and deliver measurable results. From crafting compelling content to optimizing it for search, launching campaigns, and tracking performance, you'll help shape a brand's digital presence while ensuring every piece of content reaches the right audience.

- If you enjoy blending creativity with strategy and making data-driven decisions that improve performance, this is the role for you.

Key Responsibilities:

- Write blogs, articles, website copy, and case studies.

- Create LinkedIn posts, email campaigns, landing pages, and marketing collateral.

- Publish and manage website content using WordPress or a similar CMS.

- Conduct keyword research and implement on-page SEO best practices.

- Schedule and manage social media content across platforms.

- Monitor and analyze performance using Google Analytics, email marketing metrics, and social media insights.

- Maintain the marketing content calendar and ensure timely content delivery.

- Repurpose long-form content into multiple digital formats.

- Support digital marketing campaign execution and reporting.

- Collaborate with internal stakeholders to produce high-quality marketing content.

- Turn technical concepts into clear, engaging, and audience-focused content.

- Continuously improve content performance using analytics and insights.

Requirements

Required Qualifications (Must-Have):
- 3+ years of experience in content writing and digital marketing.

- Strong copywriting skills across blogs, email marketing, social media, and website content.

- Experience using WordPress or another Content Management System (CMS).

- Knowledge of SEO fundamentals, including keyword research and on-page optimization.

- Experience using social media scheduling tools.

- Proficiency in interpreting Google Analytics and campaign performance reports.

- Experience using Canva or similar design platforms.

- Excellent written and verbal communication skills.

- Strong organizational skills with the ability to manage multiple projects and deadlines.

- High attention to detail and a proactive approach to continuous improvement.

Preferred Qualifications:
- Experience working in B2B , SaaS , EdTech , or technology marketing.

- Experience supporting integrated digital marketing campaigns.

- Familiarity with content performance reporting and marketing analytics.

Why Join PeoplePartners
When you join PeoplePartners, you're joining a workplace that invests in your success—not just your role. Here's what you can look forward to:

- Work remotely while supporting an innovative Australian business.

- Join a Great Place to Work® certified organization with a people-first culture.

- Grow your career through global exposure and meaningful professional development.

- Collaborate with supportive leaders and high-performing international teams.

- Access ongoing learning opportunities that help you expand your skills.

- Enjoy employee engagement activities that celebrate achievements and build strong connections.

- Take ownership of impactful work where your ideas, creati