Affiliate Specialist
About Us:
Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen.
About the Job:
Comfrt is looking for an Affiliate Specialist to own our Affiliate Network (CJ) end-to-end. You'll be
the day-to-day operator and strategic driver of our affiliate channel — managing agency
relationships, building a high-quality publisher portfolio, securing premium placements, and
scaling program performance. This is a hands-on role for someone who thrives in the details
while keeping an eye on growth.
Responsibilities:
Program Management
- Own the Commission Junction platform: campaign setup, tracking, creative assets, commission structures, and reporting.
- Serve as the primary point of contact for our affiliate agency partner(s), running weekly syncs, setting priorities, and holding them accountable to performance targets.
- Monitor program health across key metrics — EPC, conversion rate, ROAS, incrementality — and surface insights and recommendations to leadership.
Publisher Development
- Vet, recruit, and onboard new publishers aligned with Comfrt 's brand and customer profile (content, loyalty, CLOs, and sub-affiliate channels).
- Audit the existing publisher mix regularly; deactivate underperformers and prioritize partners driving quality traffic.
- Build and maintain strong publisher relationships to secure editorial features, dedicated sends, and high-visibility placements.
Placements & Activations
- Negotiate and execute paid placements, newsletter features, and promotional integrations with top-tier publishers.
- Collaborate with brand and creative teams to develop co-branded assets, content articles, and offers that resonate with affiliate audiences.
- Manage a promotional calendar, coordinating affiliate-exclusive deals and seasonal pushes across the publisher base.
Growth & Optimization
- Identify gaps and opportunities within affiliate networks — new publisher categories, commission incentives, seasonality plays — and build a roadmap to capture them.
- Test commission structures, landing pages, and creative to continuously improve conversion and program efficiency.
- Contribute to budget planning and forecasting for the affiliate channel.
Qualifications:
- 2–4 years of experience in affiliate marketing, with hands-on ownership of affiliate agencies like CJ
- Solid understanding of affiliate economics: EPC, commission tiers, attribution windows, incrementality.
- Experience managing or coordinating with affiliate agencies and/or external partners.
- Proven ability to recruit, vet, and grow a publisher base — not just maintain one.
- Strong analytical skills; comfortable pulling and interpreting data in affiliate networks, BI tools, etc.
- Excellent written and verbal communication — you can write a compelling publisher pitch and present results to leadership, as well as negotiate rates with publishers
- Organized and self-directed; you can manage multiple publisher relationships and timelines without dropping balls
- Ability to report on performance and share out insights crossfunctionally
- Experience with Asana, issuing tickets for creatives requested by publishers
- Responsive to emails and Slack messages
- Familiar with Google Sheets
- Insight into creatives (ad copy, statics) and what drives performance within brand guidelines
Nice to Have:
- Experience with additional affiliate networks (Impact, ShareASale, Rakuten).
- Understanding of MTA measurement solutions (Northbeam)
- Experience with UTM set up and tracking
- Background in DTC or e-commerce, particularly in fashion apparel or home
What Success Looks Like in One Year:
- Publisher portfolio audited, cleaned up, and expanded with quality partners across priority categories.
- Agency relationship structured