Account Director, Web & Brand
The Account Director, Web & Brand is a senior growth leader who blends strategic account leadership with consultative new business development. This role is primarily focused on driving new revenue, with a strong emphasis on recurring engagements.
You will serve as a trusted advisor to prospective clients, guiding them through complex web and brand decisions while partnering closely with internal teams to deliver thoughtful, well-scoped solutions. This is an ideal role for someone who loves building relationships, asking insightful questions, shaping solutions, and owning outcomes from first conversation through long-term partnership.
What You'll Do
New Business & Growth Leadership
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Own and qualify a pipeline of web and brand engagements.
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Carry a monthly sales target primarily weighted toward recurring revenue, with project revenue as a supporting component.
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Lead consultative discovery conversations that uncover true business needs, constraints, and opportunities.
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Develop and present strategic proposals for WordPress, Drupal, and Shopify builds, branding engagements, and ongoing website support retainers.
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Guide prospects through decision-making with clarity, confidence, and empathy.
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Partner with internal teams to ensure scopes are clear, achievable, and aligned with both client goals and delivery realities.
Strategic Consulting & Solution Development
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Translate complex business challenges into actionable web and brand solutions.
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Scope work with precision, balancing ambition, budget, timeline, and internal capacity.
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Clearly articulate trade-offs, risks, and opportunities so clients feel informed and supported.
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Ensure a seamless handoff from sales to delivery with strong documentation, context, and shared expectations.
Relationship Building & Representation
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Serve as an ambassador for the agency in sales conversations, industry events, and partner relationships.
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Build long-term trust with decision-makers, positioning yourself as a strategic partner rather than a transactional seller.
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Strengthen the agency’s market presence through thoughtful outreach, referrals, and relationship-driven growth.
Collaboration & Leadership
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Work cross-functionally with strategy, design, development, project management, and account teams.
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Advocate for best practices in scoping, estimation, resourcing, and client communication.
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Share insights and contribute to continuous improvement across sales and account practices.
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Support a culture of growth, curiosity, and shared success.
What You'll Bring
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10+ years of experience in a digital, web, or branding agency, with meaningful responsibility in new business, account leadership, and solution consulting.
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Strong understanding of website strategy and delivery across WordPress, Drupal, and Shopify, including discovery, UX, design, development, QA, and ongoing support.
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Proven ability to carry and achieve sales targets, especially for recurring revenue and long-term engagements.
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Excellent discovery, scoping, and estimation skills, with the ability to turn ambiguity into clarity.
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Confident, engaging communicator who builds trust quickly with senior stakeholders.
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Comfort collaborating with both creative and technical teams.
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Experienced with CRM systems, proposal development, and pipeline management.
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Strategic mindset with a genuine interest in helping clients succeed beyond the initial sale.
What Success Looks Like
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You consistently meet or exceed your monthly sales target, with a strong recurring revenue mix.
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Clients view you as a trusted partner who understands their business and anticipates their needs.
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Scopes are clear, profitable, and set delivery teams up for success.
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Internal teams feel supported, informed, and aligned when work moves from sales into execution.
Benefits and Perks We Provide
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Remote Workplace. You have the option to work at our office in Boston or remotely in on